(I warned you about topical departures, rants and tech talk, right? Here it is again: if you just want marketing talk, go visit the Fresh Ground Blog.)
It’s simple, ladies:
- Stability (often in the form of spouse / lover).
- Progeny (the closest thing we have to immortality until Kurzwiel figures it out).
- Sex (however we can get it at the frequency we desire).
- Wealth (most of the time, this varies roughly inversely with numbers 1, 2 and 3)
The problem is the nature of the relationships between these four desires. Here’s a graph (a tribute to Indexed) that explains it better:
So the problem is, we want all four, but can’t really have all four, at least for long periods of time. I think a lot of bad behaviors can be explained by men trying to figure out the right equation to max out all four of these variables. Good luck, gentlemen!