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1 Comment Received

Christina Carlson (prstini)
October 24th, 2008 @11:05 am  

Let me preface this by saying that I am in no way a personal branding expert. Todd, I hardly think that having SocialSphere Strategies’ unobtrusive little logo on your blog dilutes your personal brand. Several points:

1. Right now, SocialSphere Strategies is part of who you are

2. Your readers might have no idea that orange yin yang-ish symbol means anything at all

3. Jim Spencer’s black and white M logo suggestion sounds like a good one

4. You are not indelibly tied to your current employer. You’re only tied until you replace/remove the logo